Never get between a man and his chicle… unless you are, well, us. For 10 years, we have helped Wm. Wrigley Jr. Co. connect at a deeper level with the ever-evolving Hispanic gum-chewing consumer. Our strategic approach has lead to insightful and effective advertising of their most active brands — Orbit, 5, and Extra. Today, the brand holds a top-of-mind place among Hispanics. Chew on that for a second.